Menu Close

Netflix’s Work to Stop Password Sharing Is Failing

Seems like it’s not that easy to eliminate password sharing.

A few months ago, we covered that Netflix was testing out eliminating password sharing in some Latin American countries. Well, that testing is not going according to plan.

Netflix first rolled out this strategy in Costa Rica, Chile, and Peru. The idea was fairly simple. Subscribers are charged an additional monthly fee to add an extra member account for someone living outside their household—the equivalent of around $2 to $3 in each country’s local currency. Not that bad of a surcharge.

But so far, in Peru, sources told a Business Insider affiliate that there seems to be no enforcement of these changes. And that the policy is confusing. A possible wrinkle is that these Latin American countries have a very different view of “households.” While Netflix means people who live outside your physical house, they used the term to describe immediate family. This confusion has caused complaints and even problems with state consumer agencies.

Read More

Author: Jason Hellerman
This article comes from No Film School and can be read on the original site.

Related Posts