The whole world is watching Don’t Look Up on Netflix.
As of writing this article, Adam McKay’s Don’t Look Up is in the Top 10 in Films in 94 countries on Netflix. The movie has been viewed for 321,520,000 hours by the general public since it debuted on Dec. 24, making it the second-biggest movie Netflix has debuted to date.
As you may know, Netflix gathers metrics for titles in their first 28 days on the streaming platform and judges them from there. Red Notice remains the most successful film of all time on Netflix, with 364,020,000 hours in its first 28 days. But Don’t Look Up is coming for the title, with a few more days left to secure more streaming hours.
So what do these numbers mean to me, a filmmaker?
It means that streaming is one of the fastest and most potent ways to get audiences to watch your film. While it doesn’t have the pizzazz of debuting on the big screen, it does have the ability to not just reach people in your native country but span across the globe instantaneously. If you build buzz, you can also catch on.
Author: Jason Hellerman
This article comes from No Film School and can be read on the original site.