There’s also a new “Soft Haze” film to go alongside it for even dreamier vibes.
Fujifilm has announced a new Instax camera, the Square 2. As its name suggests, it takes the company’s square instant film, and it offers some new ways to change how your photos look.
The headline feature of the Square 2 is what Fujifilm is calling “Mood Filters.” With the flick of a switch, you can change “the overall color, tone, or mood” of your photo, putting it into “Warm” mode for a “subtle golden tone” or “Cool” mode for “crisp, blue-toned color.” Of course, you can also shoot without a filter, to get the familiar standard Instax colors.
The Square 2 has also been redesigned. Somewhat ironically, it now features a more rounded design than the boxy SQ1, which was essentially all right angles. However, it comes in the same mix of colors, just with updated: white, red and blue.
It retains several features from its predecessor, including a selfie mirror mounted to the lens, landscape, close up and standard shooting modes, and automatic exposure and flash settings. The 32mm F6.2 equiv. lens and flash also appear to be unchanged; the camera can focus as close as 0.3m (11.8″), and will take around 7.5 seconds to recharge between flash photos.
The Square 2’s electrical system, however, has been redone. Rather than requiring two somewhat specialized CR2 lithium batteries, it now runs off of four standard AA cells. Fujifilm says you should still be able to get through around 30 packs of film before having to replace them, but, when you do, it should be a bit easier and a lot cheaper.
Alongside the Square 2, Fujifilm has announced a new variant of its square Instax film. While the company will typically tweak the borders around the image, the new variant, called “Soft Haze” changes how the photo itself will look. Fujifilm says it features “color tone with reduced saturation and contrast” and “glowing highlights and warm, diffused shadows.”
The Square 2 will retail for $120 when it launches in late October, and will include a hand strap and batteries. The Soft Haze film, which will work with any camera that shoots the Instax Square format, will be launching around the same time for $18.99 a pack.
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Author: Mitchell Clark
This article comes from DP Review and can be read on the original site.
